Our Core Values
We create experiences that enhance the lives of our guests, our staff and our community by exposing people from a variety of backgrounds to the best human-powered outdoor adventures available. We strive to be leaders in the field of outdoor adventure through constantly rethinking and improving our program.
Staff, Guests, and Community
Acting with Integrity
We act with integrity in all our interactions with staff, guests, and our community. Integrity for us means clearly defining expectations, following through on commitments, and acting in a consistent, straightforward manner – we say what we mean and mean what we say.
Welcoming, Accepting, Respectful
Building Positive Relationships
We build positive relationships by being welcoming, accepting, and respectful. We strive to be responsive and flexible to the needs of our guests, staff and the greater community.
Diversity & Hard Work
We promote teamwork by valuing diversity, encouraging a strong work ethic, clearly defining roles, and recognizing a job well done.
Optimism & Humor
We embrace change as a positive force in our organization, our industry, and our world. We meet the challenges presented by change with a can-do attitude, a sense of humor and a spirit of optimism.
Successes & Mistakes
We value the growth that comes from embracing our successes and learning from our mistakes.
Stability & Resources
We value a financially strong organization as a means to provide the stability and resources necessary to achieve our purpose. We provide industry-competitive compensation and strive to hire, train and retain, talented and diverse staff.
We foster an atmosphere in which staff take ownership of their actions and are encouraged to be self-sufficient within our value structure. We set high expectations, give timely and appropriate feedback and make decisions in a manner that is open and transparent so those affected know why a decision is made.
Quality & Continuity
We value thoughtful planning so we are able to maximize our resources, minimize our environmental impact, and balance the excitement of new possibilities with the need to maintain quality and continuity.