Charlemont, MA – November 25, 2010
Zoar Outdoor’s “Commuting to Work” Campaign has reached its goal of commuting 1000 miles to work this year using human-powered means. This past May, the staff of Zoar Outdoor commenced a challenge to leave their cars at home and bike, walk or run to work. The staff have been actively car-pooling for several years in an effort to use less gas, put fewer cars on the road and help reduce their carbon footprints. This latest campaign is consistent with Zoar’s philosophy of maximizing resources in an effort to minimize environmental impact. The company offered $25 gift certificates to local restaurants for every 100 miles a staff member ran, rode a bike or walked to work. Out of all the employees who participated in the challenge, six employees surpassed 100 miles and earned a gift certificate! Through the collective effort of many employees, Zoar Outdoor completed their 1000-mile challenge on November 12, 2010.